Brand Power Trumps Liquidation Power - Thomas A. Russo »

By Brian Zen, CFA
Famed value investor Thomas A. Russo, of investment advisor Gardner Russo & Gardner, gave his musings on “global value” equity investing at New York Society of Security Analysts [NYSSA] on May 22, 2008.
Liquidation value is often overstated.
Russo stressed the value of consumer brands and express serious doubts about liquidation value currently used [...]